A tailored solution to boost your online donations

We have extensive experience in maximising online giving for charities in the UK and internationally through our goDonate® online platform.

goDonate® benefits

It’s critical to have an engaging, modern and frictionless donation experience on your website to maximise your online income. goDonate® is the next generation online donation platform that will help you achieve that and much more.

Increase online donations

Parkinson’s UK saw a 39% increase in donations from switching to goDonate.

Reduce drop-off rates

Alzheimer’s Society conversion rate jumped from 22% to 65%.

Improve supporters experience

NSPCC saw 90% fewer enquiries from supporters with concerns about donating.

Create custom campaigns and appeals

Battersea increased their donations by 63% through tailored donation and campaign journeys via goDonate.

A personalised and frictionless experience

With mobile at its heart, goDonate® powers your online giving with the optimum user experience, making it as simple and convenient as possible to donate with frictionless giving.

  • Flexible online donation platform for both cash and regular donations
  • Mobile and tablet optimised
  • Fully branded to fit seamlessly with your organisation’s website
  • Flexible UX and data fields (Gift Aid, Opt-ins, etc.)
  • Multiple campaign journeys with tailored messaging throughout
  • Handles different donor journeys & data such as in memory, membership or sponsorship payments
  • Latest payment innovation such as PayPal, Google Pay and Apple Pay

A scalable and secure platform

Backend administration is easy and streamlined with automated integrations with your charity’s CRM platform and handling of income coding and allocation, freeing your internal teams from manual processing and data management.

  • Simple to use CMS tools to tailor your donation journeys for campaigns
  • Facilitates A/B testing to maximise campaign income
  • Back office reporting dashboard
  • Source codes and analytics tracking
  • Scales for campaigns and major appeals
  • Integration with your CRM via API or CSV files
  • Gift-Aid, PCI-DSS and GDPR compliant
  • 24/7 hosting and support

Our goDonate clients include:

From Essential to Enterprise

Our goDonate platform comes in three different solutions:

Ideal for small and medium charities with simpler requirements, our Essential SaaS donation product is a cost effective solution for charities who wish to have all the benefits of a frictionless and engaging donation experience, but with “out of the box” functionalities.

Charities using this version include JDRF, Firefighters and MAG International.

Our latest version launching Summer 2021 is an extension to our SaaS Essential platform.
Providing a comprehensive set of CMS features to enable you to tailor your donation & campaign journeys from the initial form through to the thank you page & email.

Giving flexibility to customise your fundraising ask and track performance.

For larger organisations with more bespoke requirements, our Enterprise solution includes a flexible CMS to create campaign specific landing pages and journeys, full integration with your CRM and email platforms, custom source coding and a tailored implementation to suit your needs.

Clients using this version include NSPCC, Alzheimer’s Society & Battersea.

Please do get in touch for more information, our pricing and to arrange a demo

A success story: The Fire Fighters Charity

Using the goDonate platform, The Fire Fighters Charity has been able to easily and cost effectively change the design of their donation form, simplifying the donation journey and future proofing it as online & mobile payments innovation evolves.

Since implementing goDonate, the charity has seen a significant increase of 49% in their donations and the new platform easily handles spikes in donations following emergency appeals.


Discover more fundraising products

inMem® enables you to offer your supporters online tribute funds and event fundraising to remember their loved ones, within a fully branded and engaging user experience.

goDonate Voice is the only product in the market that allows you to easily take donations through Alexa & Amazon Pay, using a voice assistant to interact with your supporters.