Vicky Reeves, goDonate’s Managing Director, reveals how charities can increase income by harnessing and promoting online in-memory tribute funds: 1. Accuracy matters Get the data capture right on your main donation forms to capture donor motivation, so you can tailor your communications and engage your donors on an in-memory supporter journey about in-memory and tribute…
Category: Online Donations
Digital wallet donations are the fastest growing charity payment choice
The goDonate Online Donations Report 2022 reveals donors’ use of digital wallets - including PayPal, Apple Pay and Google Pay - has significantly increased year-on-year. Digital wallets now account for a fifth of monthly online donation payments, and nearly half (43%) of all one-off donations made online. Meanwhile, the goDonate study of donor activity, based…
Top Ten Tips for increasing Online Donations
Take a look at these 10 Tops Tips giving practical ideas on what charities can do to optimise their visitor experience and maximise their online donations.